Back To Home

Profiling feature is the last part of creating an audience campaign. In this section, you can further bifurcate your audience on the basis of their individual profiles. Over this section, you can select the global profile ranging from Travel, Automotive, Smoking, Media, healthcare. These global profiles help you select the audience on an interest basis and once you have selected the profile, you can select the preference for each global profile on a further smaller basis.

For example, you want to conduct a survey on those who travel for leisure and international destination. For such a profile, you can first select Travel as the global profile and further select the ones who go to international destinations for leisure travel.

Only the ones who fulfill the criteria would be able to be part of your audience.

The global profiling options available are:

  • Household
  • Finance
  • Automotive
  • Business & Occupation
  • Travel
  • Smoking
  • Healthcare Consumer
  • Electronics
  • Hobbies & Interests
  • Food & Beverage
  • Media
  • Gaming
  • Mobile
  • Research
  • Education
  • Mother & Baby
  • Ethnicity
  • Country Specific
  • Region

Note: As you further add profiling options to your audience, the feasibility number would be affected as per your requirement. Kindly see to it before placing the order.

Similar Articles


Regions section is the second part of creating your target group. Once you have selected the country of the target…

Basic Settings

Basic Settings Page is the first page you get while creating an audience campaign. This page lets you select the…

Audience Campaign For External Surveys

With Survey2Connect, you have the option to use the audience feature in your external survey. This allows you to get…

Ask a human

Can't Find What You're Looking For?