Survey2Connect Blogs

  Customers are expecting more from businesses, and who would blame them? We’ve all had user experiences that ranged from excellent to vexing. Companies are under increased pressure to strike the right balance between both the experience they want to provide and minimal internal capital and other priorities, especially when well-known customer companies are reaping […]

  The Voice of Customer (VOC) is one of the most crucial aspects of any business, especially ones that target consumers. It’s no secret that companies these days are looking to put their customers at the heart of their business – and with good reason, too! After all, you can’t please your customers if you […]

    What is a Customer Lifecycle? The stages a consumer goes through in product discovery, purchase, and brand loyalty are the customer lifecycle. These stages may change between brands and firms, but a typical client lifecycle includes:   Customers get to know of a particular product or service and seek one. Customers’ product selection […]